Employer Rankings | France

OTaC – Online Talent Communication Study – France

Every year, Potentialpark ranks more than 100 employers per country and region according to their Online Talent Communication. Without any influence of brand image and popularity, the study shows which employers are best at understanding talent and catering to job seekers’ changing communication behavior.

Key Facts about French Edition

3,900 respondents
325 ranking criteria
571 communication channels analyzed
104 evaluated employers

onlinetalent_2014_200The OTaC Overall Ranking covers employers’ performance across eight major channels: Career Website, Online Application, Social and Professional Networks such as Facebook, Twitter, LinkedIn, YouTube, Xing and Viadeo, Blogs, Mobile Career Websites and Career Apps.

 
Top 30 Ranking 2014

Company
Ranking 2014
Difference 2013
Deloitte11
Accor2−1
Société Générale37
PwC40
Armée de Terre52
La Poste616
Groupe Crédit Agricole7−4
Michelin813
Carrefour9−1
Orange109
EADS (Airbus)111
L'Oréal1212
GDF SUEZ137
BNP Paribas14−5
Accenture151
Disneyland Paris161
Roche17−12
Bouygues Construction1831
EY19−6
Allianz20−14
AXA2127
Marine Nationale2219
CGI23−5
Capgemini2459
EDF25−2
Total26−1
SNCF279
Sopra Group2811
GFI2914
Airbus30−16

careerwebsite_talent_2014_200OTaC Career Website

Within the OTaC research, the Career Website Study focuses on Career Websites.

Formerly known as TEWeB – Top Employer Web Benchmark

 
Top 30 Ranking 2014

Company
Ranking 2014
Difference 2013
Deloitte10
Groupe Crédit Agricole22
PwC35
Accor4−1
Armée de Terre56
Carrefour6−4
Société Générale79
La Poste82
Michelin95
EDF10−5
Orange11−4
AXA1230
Allianz139
Total1412
Airbus15−9
Bouygues Construction1619
Euler Hermès1737
KPMG1851
EY19−7
Bouygues Télécom20−3
CGI21−6
Marine Nationale2242
BNP Paribas23−14
EADS (Airbus)24−5
Club Méditerranée2531
Sopra Group2620
Dassault Aviation2725
RATP281
Accenture293
GDF SUEZ30−9

topponline_application_2014_200OTaC Online Application

Within the OTaC Research, the Online Application Study focuses on Online Application Processes and Systems.

Formerly known as APOLLO – Applying Online & Loving It – The Online Application & ATS Study

 
Top 30 Ranking 2013

Company
ATS Provider
Ranking 2014
Difference 2013
AccorHomegrown / Other10
La PosteTalentSoft20
Euler HermèsSAP - SuccessFactors361
Société GénéraleHomegrown / Other411
MichelinOracle - Taleo515
AXAOracle - Peoplesoft615
DeloitteOracle - Taleo70
AllianzSAP - SuccessFactors81
EADS (Airbus)Homegrown / Other914
IBMnetMEDIA1039
Bouygues ConstructionOracle - Taleo1114
CarrefourOracle - Taleo12−9
GDF SUEZOracle - Taleo133
OrangeLumesse - TalentLink1414
Groupe Crédit AgricoleHomegrown / Other15−5
PwCOracle - Taleo161
VeoliaOracle - Taleo17−9
FnacHomegrown / Other1825
AlstomOracle - Taleo197
Point POracle - Taleo20−9
L'OréalPeoplefluent218
EYOracle - Taleo22−9
EDFAltays23−5
FaureciaOracle - Taleo2438
Disneyland ParisHomegrown / Other25−6
CGIHomegrown / Other2619
RocheOracle - Taleo27−21
CapgeminiHomegrown / Other2835
AirbusHomegrown / Other29−17
Armée de TerreHomegrown / Other307

socialtalent_2014_200OTaC Social Media Talent Interaction

Within the OTaC research, the Social Media Study focuses on Social Networks, Professional Networks and Blogs.

Formerly known as S-Com – Social Network Communication – Facebook, Twitter, Blogs, LinkedIn, Xing, Viadeo

 
Top 30 Ranking 2013
 

Company
Ranking 2014
Difference 2013
Accor11
Deloitte25
Michelin322
PwC40
Société Générale53
La Poste60
L'Oréal716
Disneyland Paris8−2
Roche9−8
Armée de Terre10−5
Accenture112
Club Méditerranée1229
BNP Paribas134
GFI147
SNCF1513
GDF SUEZ16−1
Brasseries Kronenbourg170
Auchan18−6
Groupe Crédit Agricole19−10
Danone20−1
Mazars2115
Total225
EADS (Airbus)23−5
Capgemini240
CGI250
Sopra Group26−6
Bouygues Immobilier2710
Bouygues Construction280
EY290
Groupe SAMSE300

mobiltalent_2014_200OTaC Mobile Talent Interaction

Within the OTaC research, the OTaC Mobile Study focuses on Mobile Communication.
Formerly known as M-Com – Mobile Communication – Mobile Career Websites, Career App

 
Top 30 Ranking 2014

Company
Ranking 2014
Orange1
Marine Nationale2
Armée de Terre3
EADS (Airbus)4
Société Générale5
Groupe Crédit Agricole6
Carrefour7
GFI8
Capgemini9
AXA10
Deloitte11
Accor12
L'Oréal13
Caisse d'Épargne14
Veolia15
Bouygues Télécom16
IBM17
Sanofi18
Sopra Group19
April group20
PwC21
EY22
McDonald's23
La Poste24
Accenture25
Valeo26
Groupe SAMSE27
GDF SUEZ28
EDF29
Armée de l'Air30

If want to be ranked by us,  for more information, complete ranking, trends and specific benchmark analysis in next edition, please send an email to: info@potentialpark.com

Contact us
 
Please contact us for more information, complete ranking, trends and specific benchmark analysis

Antoine Lhosmot

Antoine Lhosmot