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About Us

Understanding talent is where smart employer branding and recruitment begin. And it needs to lead to the next step. Since 2002, Potentialpark’s market research has provided knowledge and recommendations to employers, service providers and universities worldwide. Act on understanding!
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Client Testimonials

“Potentialpark provided CERN with a concrete and well-founded roadmap for how to improve its e-recruitment process. Being a scientific organisation, well-founded quantifiable metrics count – and this is precisely Potentialpark’s forte. James Purvis, Human Resources Group ”Leader, CERN

“Potentialpark’s research and expert advice are helping us to develop our online external HR communication tools, in line with our Employer Branding strategy. Gabriele Hofmann, Head of Western-Europe Talent Supply and Development, Procter ”& Gamble

“Over several years, Potentialpark’s hands-on research has helped us improve our tools and advance our thinking. Stephan Steiger, Human Resource Marketing, Allianz De”utschland AG

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