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EUROPE SOCIAL MEDIA 2017

The OTaC Social Media Talent Interaction Ranking measures employers’ performance across major Social and Professional networks such as: Facebook, Twitter, LinkedIn, YouTube, Xing, Viadeo and Blogs.

 
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TOP 100 Rankings

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CompanyRanking 2017Difference to 2016
Allianz1+5
UnitedHealth Group2New
IBM3+5
Dell4+10
L'Oréal5+24
Unilever6+13
Ericsson7+28
SAP8-7
Google9New
Accenture10-1
AXA11+25
Intel12-10
AstraZeneca13+25
Amazon14+55
Capgemini15+74
KPMG16+15
Cisco17New
GE18+7
adidas Group19-2
Adobe Systems20+23
Vodafone21+88
Deloitte22-12
Microsoft23+38
Procter & Gamble24-3
PwC25-21
Continental26-8
Bloomberg27+3
Deutsche Bank28+19
BCG29+35
EY30-14
Citi31+43
Nokia32+18
UBS33-7
Roche34-21
RB35-30
BP36+1
BASF37-25
Tieto38+24
Credit Suisse39-7
Abbott40New
Goldman Sachs41-26
Henkel42-2
AccorHotels43-36
Novo Nordisk44-17
OSRAM45New
Airbus Group46-24
Whirlpool47New
Schneider Electric48+22
Oracle49-46
McKinsey50+6
Total51-23
JTI52+58
Daimler53+47
GSK54+13
CERN55-14
BT56+15
Metso57+35
Michelin58+67
SGS59+16
AB InBev60New
DHL61+41
ASML62-29
Philip Morris International63-8
HSBC64+22
PUMA65+25
3M66-22
Wärtsilä67+70
King68+9
BNP Paribas69+44
European Institutions70-25
Sandvik71-14
Danone72-6
Johnson & Johnson73-62
Bain & Company74-26
Morgan Stanley75-55
ABB76-16
Siemens77+2
Dow Chemical78New
Maersk79-45
Stora Enso80-34
Shell81-28
Orange820
Lego83-24
Bayer84+23
E.ON85New
Philips86-3
Telefónica87-63
Engie88-15
Amadeus89-21
Skanska90-18
Bertelsmann91-52
Volvo Car Group92-29
UPM93+23
Coloplast94+25
Aegon95-1
MasterCard96+26
Metro Cash & Carry97+33
Thales98-47
T-Systems99+15
Mondelēz International100-5
 

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If you want to be ranked by us, get more information, complete ranking, trends and specific benchmark analysis in next edition, please contact:

Abdou Ziat
abdou.ziat@potentialpark.com
+46 8 446 824 05