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ITALY SOCIAL MEDIA 2017
The OTaC Social Media Talent Interaction Ranking measures employers’ performance across major Social and Professional networks such as: Facebook, Twitter, LinkedIn, YouTube, Xing, Viadeo and Blogs
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| Company | Ranking 2017 | Difference to 2016 |
|---|---|---|
| Allianz | 1 | +49 |
| Unilever | 2 | +3 |
| L'Oréal | 3 | -2 |
| IBM | 4 | +18 |
| Accenture | 5 | -3 |
| Sky | 6 | +52 |
| Roche | 7 | -1 |
| PwC | 8 | +1 |
| Microsoft | 9 | -2 |
| Fater | 10 | +6 |
| Procter & Gamble | 11 | +6 |
| Prysmian Group | 12 | -1 |
| Whirlpool | 13 | +20 |
| Deloitte | 14 | +12 |
| Nestlé | 15 | +8 |
| Amplifon | 16 | New |
| BNL | 17 | -13 |
| KPMG | 18 | -5 |
| ABB | 19 | -9 |
| Siemens | 20 | -17 |
| EY | 21 | -6 |
| Capgemini | 22 | -10 |
| Luxottica | 23 | -15 |
| Biesse | 24 | New |
| Bayer | 25 | +31 |
| Elica | 26 | +5 |
| Bip - Business Integration Partners | 27 | +39 |
| Pirelli | 28 | +7 |
| ENI | 29 | +12 |
| Leroy Merlin | 30 | -6 |
| Hera Group | 31 | +1 |
| Generali | 32 | -5 |
| FCA - Fiat Chrysler | 33 | -8 |
| Cariparma | 34 | -5 |
| Snam | 35 | -16 |
| Salini Impregilo | 36 | -16 |
| Autogrill | 37 | -3 |
| Ferrovie dello Stato Italiane | 38 | +10 |
| A2A | 39 | -1 |
| Esselunga | 40 | +11 |
| Ferrero | 41 | +20 |
| UniCredit | 42 | -21 |
| METRO Italia Cash and Carry | 43 | New |
| Chiesi Farmaceutici | 44 | 0 |
| Leonardo - Finmeccanica | 45 | +8 |
| Ynap | 46 | New |
| Piaggio | 47 | +15 |
| Wind | 48 | +1 |
| Enel | 49 | +3 |
| Carrefour | 50 | +26 |
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