In today’s recruiting landscape it’s more important than ever
to attract and keep the right candidates.
Our studies bring you their voices so you know what
talent wants and needs from you.
of respondents would like to use their smartphones for career-related activities.
have quit an online application.
They report they don't get information they need in advance.
decided not to apply after visiting a career website.
They feel it doesn't say enough about the position and work environment.
Source: The Potentialpark Study 2017
The candidates' voice
Candidates worldwide participate every year in our studies to share their preferences and needs during their job search, and expectations of the job application process.
The most talent friendly employers
The Potentialpark Ranking shows which employers are best at understanding the needs and preferences of talent worldwide.