Potentialpark Rankings 2022: Azubi

Presenting the best employers in online Talent Communication!

The Potentialpark Ranking reflects the performance of employers across all topics included in the Potentialpark Study: Career Website, Applying Online, Social Media, and Mobile.

  • 188 criteria considered

  • 100 employers evaluated

  • 3 100+ responses on our study

RankEmployer brandDifference from 2021
1Deutsche Telekom↑1
2OTTO↓ 1
3RWE↑ 58
4BASF↑ 3
5Fresenius↓ 1
6Dräger↓ 1
7Bayer↓ 1
8ALDI SÜD↑ 9
9K+S↓ 6
10Lidl↑ 3

If you want to be included in our rankings, trends and benchmark analysis, or would like information about previous years rankings, contact:

David Prinz, Key Account Manager - DACH
david@potentialpark.com